RVT.com is a popular online RV marketplace. They wanted to get way more value out of their data and incorporate it into their planning, execution, as well as into their product.
We worked deeply with their team to develop a number of new measurement and reporting capabilities, including building a custom data warehouse!
By feeding back the newly available data right back into the product, we helped improve their SEO and user experience, as well as their back end customer reporting, significantly.
The results were awesome! Following our engagement, the client reported an approximately 100% increase in traffic (tens of millions of website visits per year). The brand was later acquired, and we like to think that our efforts contributed to a healthy valuation for them.